Barbara Hale

Assistant General Manager, Power of the SFPUC

Barbara Hale is the Assistant General Manager for Power of the SFPUC, San Francisco’s municipal power utility and operator of San Francisco’s community choice program, CleanPowerSF. Ms. Hale oversees all aspects of the sales of 1.6 billion kWh/yr to retail and wholesale customers; purchasing of energy resources, transmission and distribution services; development and implementation of energy efficiency and renewable generation projects and programs; and maintenance and operation of City-owned and located streetlights, switch gear and substations. Prior to her employment with SFPUC, Ms. Hale worked for the State of California PUC in progressively responsible positions, including Advisor to the President, Administrative Law Judge, and Director of Strategic Planning.